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Search Engine Supplement: Search Optimization, Blogs and RSS Feeds: A Magical Combination

August 2nd, 2005

by Stephan Spencer

Originally published in DM News

The major search engines - Google, in particular - seem to love blogs, which are the personal or professional diaries that number in the millions online. Search engines favor blogs because …

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DineWise

February 1st, 2005

DineWise screenshotOur work with DineWise, a one-stop shop for all your online gourmet frozen food needs, focused on building them a successful E-Commerce platform. DineWise offers chef-prepared meals in convenient, individual packaging that are ready in minutes. This required high-level database integration to handle the complexity of the DineWise product line, while offering user-friendly, customized meal planning to online purchasers. The development and launch of www.dinewise.com has allowed DineWise to become one of the nation’s premier online providers of complete meal solutions, specializing in customized meals and meal planning for diabetic and healthy lifestyles.

[ database | client admin cms | SEO ]

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Case Study: Steve Spangler Science

January 1st, 2004

Steve Spangler Science logo

  • Revenue has doubled every quarter
  • Website drives catalog readers to buy
  • Blogging a sales success
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Steve Spangler Science

June 1st, 2003

Steve Spangler Science screenshotEcommerce site with an integrated experiment database, all updated and maintained through the client admin.

Steve Spangler has made great use of audio clips to explain some of his amazing products.

[ database | client admin cms | SEO ]

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Gorton’s

November 1st, 2002

Gortons screenshotGorton’s is the largest frozen fish brand in the United States. Netconcepts developed a personalized website to promote the Gorton’s range of frozen seafood products. Gortons.com features personalized content — fish recipe and fresh seafood recipe recommendations, product suggestions, special offers tailored to your interests, and more. Visitor profiling allows Gorton’s to view and analyze consumer demographics, psychographics, and clickographics (browsing behavior). The website is dynamic, user-friendly and a positive branding tool for their products.

[ recipe database | client admin cms | SEO ]

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Van Dyke’s Taxidermy

September 1st, 2001

Another online shop that has an extensive database of products. The focus here is on ease-of-use in conjunction with the printed catalog.

This site has a high user base with trade professionals so priority was given to searchable product codes, intuitive navigation and a fast ordering process. Easy navigation has been enhanced through threaded categories and a smart search with google-like spell-check and alternate search term suggestions.

Van Dyke’s is a subsidiary of Cabela’s.

[ database | client admin cms | SEO ]

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Van Dyke’s Restorers

September 1st, 2001

Van Dyke's Restorers screenshotA subsidiary of Cabela’s. This site has thousands of products in over 100 categories — all maintained through an easy to use web-based administration.

Easy navigation has been enhanced through threaded categories and a smart search with google-like spell-check and alternate search term suggestions.

[ database | client admin cms | SEO ]

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Paoli Cheese Cottage

July 1st, 2001

Paoli Cheese Cottage screenshotMmmm, grilled Wisconsin cheddar and savory sausage; this site uses many of the standard features of Netconcepts ecommerce solution.

Paoli caters to the most discerning of cheese connoisseurs, with its selection of gourmet cheese and sausage ideas.

[ database | client admin cms | SEO ]

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